Book & Print in New Zealand : A Guide to Print Culture in Aotearoa
This lively picture of a newspaper boy provides a good example of the simplest distribution method: direct selling. It is unusual for print items other than newspapers, sports programmes or ephemeral handouts to be distributed on the street, although some religious groups employ this means of targeting their market. The photographer is unknown, but its provenance suggests that the paper being sold is the Christchurch Evening News (est. 1909) which ceased in 1917. (Alexander Turnbull Library, Wellington, NZ, reference number G-41280-1/2-)
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This lively picture of a newspaper boy provides a good example of the simplest distribution method: direct selling. It is unusual for print items other than newspapers, sports programmes or ephemeral handouts to be distributed on the street, although some religious groups employ this means of targeting their market. The photographer is unknown, but its provenance suggests that the paper being sold is the Christchurch Evening News (est. 1909) which ceased in 1917. (Alexander Turnbull Library, Wellington, NZ, reference number G-41280-1/2-)
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