Quality and Cheapness.

Tests have emphatically proved that the flax-fibre woolpack is appreciably stronger than the jute article. Indeed, the greater textile strength of phormium allows the new pack to take 15 per cent, more wool than can be crammed into a jute pack of the same size. Other advantages of the New Zealand fabric are in its comparative freedom from loose fibres, and in the fact that such fibres of phormium will take dye readily whereas jute fibre resists dye. Here is the situation in one sentence, as spoken by the company's chairman of directors, Sir Alexander Roberts: “The new woolpacks will prove stronger, lighter, cleaner and cheaper than jute packs.”